HoneyPot - Money Pooling App
Prompt: Design a mobile app that solves a real need in a person’s day-to-day life.
The Problem:
You don’t carry cash, but you have to pay some money to the swear jar, or the betting pool, or whatever money pool. If only you could do this digitally.
The Solution:
An app that acts as a digital money pool that users can pay into, after some set time, or whenever the owner of the pool decides, the money is paid out.
Team size: 3 (3 weeks)
Primary role: Project manager
Secondary roles: User researcher, protoyper, UX designer, UI designer
Deliverables created: Proto persona/user persona, user interviews, survey, affinity diagram, user insight, problem statement, brainstorming, feature prioritization, user scenario, storyboard, journey map, competitor analysis, paper prototype, user flow, digital wire frame, user testing, mid-fidelity clickable prototype
We could see many different uses for a money pooling service, the user interviews helped direct our efforts; users generally pool money for a specific reason, the longest lasting being for betting, typically on sports like fantasy football.
Oskar reflects the fantasy football angle, the most important thing for him is efficiency, a "set it and forget it" style of use.
It could be difficult to get an entire party on-board, we brainstormed some ideas for how we might streamline onboarding and invites. We wanted to allow users to connect their accounts to other money apps like Venmo or Paypal to streamline the experience.
To direct our design we created a user flow, then we sketched out paper prototypes given what we had learned from competitor apps and guided by our user flow. Afterwards, we combined our favorite designs in a low-fidelity digital prototype.
Our first user test pointed out that the payout function would not be practical and suggested that we change it to pay based on a percentage instead. Users also had some trouble with readability due to iconography and IA.
Thanks to the user testing, we were able to update our design to increase readability and practical use. If I were to revisit the design I might consider leaning even more into the aesthetic of fantasy football, especially in the UI design.